I remember the anxiety I felt in 2012 when it seemed every other day for several months I would trip across a story about Massive Open Online Courses (MOOCs) and how they were going to disrupt and fundamentally change higher education. When some of the most prestigious colleges and universities began offering their curriculum online for free, it was hard to miss the fact that things were changing. Fortunately, the headlines subsided and most higher education professionals took a cleansing breath and rationalized that MOOCs lacked a sustainable financial model and would soon go away — we didn’t have to worry about them.
However, MOOCs amplified the fundamental structural flaws of modern postsecondary education — rising costs, questionable outcomes, lack of personalization, lack of flexibility, too much variability based on delivery by individual faculty members, and misalignment between programs and employability. Since 2012, MOOCs have indeed persisted to the point that in 2016 the three largest MOOCs in the United States earned a combined $100 million net profit and beat most every college to market with the concept of scaled employer-driven credentials. Check them out and peruse their offerings to see just how accessible and affordable they are, as well as the name brands providing the instruction — Udacity, Coursera, and edX.
Similar to MOOCs, the Khan Academy has infiltrated K-12 systems across the nation and is widely used (albeit discreetly in most cases) in higher education. With several large funders like the Bill and Melinda Gates Foundation, Khan Academy is providing supplemental learning through short, clear, and extremely useful videos on content across a range of disciplines. In 2018, more than 100 million people accessed content on Khan Academy’s website with nearly 5 million paid subscribers.
Another platform influencing modern learning is Google Classroom. In 2012, Google accounted for about 1% of all media devices used in public K-12 classrooms. With the launch of Google Classroom and Chromebooks, their market share grew to 58% by 2016. Colleges today are finding recent high school graduates arrive wondering why they must purchase large expensive textbooks when they’ve been reading short, relevant, easily accessible content online for the past four years in high school.
The explosion of online content and platforms like Khan Academy and Google Chromebooks have spawned the development of Open Educational Resources (OERs). The modern textbook is undergoing a complete transformation and is being replaced by online content — sometimes through OERs and resources like Collective Commons, and other times through licensing other online resources.
With online content so readily accessible and the power of platforms accelerating change, new models of delivery are appearing beyond MOOCs and OERs. For example, Udemy provides curriculum from independent educators offering standard undergraduate curriculum at reasonable prices. Straighterline.com offers the 50 most common undergraduate general education courses for a nominal fee. The curriculum is approved by the American Council of Education and offered through more than 130 college and university partners. In 2017, they enrolled 22,000 new students in addition to the 75,000 already enrolled and had students report successfully transferring their courses to more than 2,000 colleges and universities. While some may question their quality at this point, the arguments remind me of those I heard 25 years ago when the University of Phoenix, Walden, Nova, and others burst on the scene with online programs — and most of us spent the subsequent 10 years playing catch up once their quality improved.
The reality of wildly accessible content and people increasingly comfortable learning in varied ways is now facilitating the largest employers bypassing traditional higher education delivery systems (read colleges and universities) to simply offer their own curriculum to accelerate the development of a qualified workforce. Consider employer-driven content like AT&T and Walmart partnering with Coursera; Salesforce offering free curriculum to train associates across the country to take their product to scale; Google offering their IT Certifications; and the intense demand for computer programmers has prompted the rise of coding boot camps like the Flatiron School that is now approved for federal financial aid, Apple and their Everyone Can Code curriculum and Amazon coding camps.
MVCC is uniquely positioned to address these disruptive innovations because of the work we have done over the last several years. With the creation of a the Code Academy, the incorporation of the Google IT Training Certificate into our non-credit offerings and soon our credit offerings, and our current work in examining and redesigning prior learning assessments, we are ready to do the work necessary to stay relevant while maintaining the highest of academic standards. MVCC is the first community college in the SUNY System to adopt a Board of Trustees Policy on Microcredentials, and it is this kind of forward thinking — and our unique ability to take innovations and make them our own — that will help us thrive in these uncertain times.
The future is already here. We must find small spaces to safely prototype and utilize some of these emerging delivery systems to eventually integrate into our regular, core offerings that in five to 10 years will need to dramatically change in ways we’re only now beginning to see.
Please send comments and questions to presblog@mvcc.edu.
